Coltrin branded Popeyes' senior management team as having the ability to execute on their milestones and achieving their vision for the company. By publicizing their successes, stock prices rose from approximately 7.20 to 60.00 which ultimately led Popeyes to be purchased for 79.00 per share. Through an ongoing stream of top-tier business broadcast and print coverage, the company's advertising became even more credible, new product offerings and LTOs were launched successfully and they got credit for its
extraordinary franchisee program.