Its GPS-like technology in development was housed in a chip so small it could be placed almost anywhere, in a cell phone, inside equipment at a job site, or on a child’s hair band. The user could check the location of the chip online at any time during the day. Coltrin took S5 Wireless’ executive team on a multi-city media tour that resulted in coverage in more than 175 outlets nationally from working with the Associated Press.
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